In 2023, CNN asked an important question: Why was Tesla continuing to pump out Tesla Model S
and Model Y electric vehicles even as sales hit an all-time low? According to the publication, Model X
and Model Y vehicles sold accounted for just a meager 5 percent of sales.
The answer lies in consistency; the Model X may have decreased in sales, but it still provided some profits.
Designing and marketing an all-new Tesla comes with its own set of immense costs
that could outweigh discontinuing an established and reliable model.